But we hardly see this happening in practice Wolters: “The Transatlantic Data Privacy Framework (TDPF) that is being drafted between the EU and US has still not been formalized. The status of that treaty is therefore now only that of a draft and not that of legislation or regulations. The fact that the AP has not yet made a statement about Google Analytics could be because people do not want to cause unnecessary panic and still expect a formalization of the TDPF in the short term. Also read: The 20 best tips for content, copy and storytelling “In countries like Italy, where there is actually a ban with regard to Universal Analytics, there was a slight panic among marketers at first. But there is now also a rather wait-and-see attitude.
The Switch to Google Analytics 4
In other words: parties are not yet switching en masse to an alternative platform. Despite the Afghanistan Phone Number we ourselves in the Netherlands still see parties opting for Google Analytics or its paid variant (Google Analytics 360). However, everyone is working on the migration to GA4.” Alternatives to Google Analytics The lawsuits surrounding Google Analytics are causing a lot of questions and maybe even a little panic among marketers. What would we do without Google Analytics? Nicolas Lierman writes in his column that it is time for a new mindset: “It is clearer than ever that Google is not very concerned about the privacy of its users. (…) [European companies] own the fate of Google Analytics – and their data.
Digital Services Act
Today, there are many high-quality and affordable alternatives that take the Buy Leads of their users seriously.” Looking for an alternative is not immediately necessary (see Wolter’s advice above), but if you do want to get rid of Google Analytics: together with lawyer Charlotte Meindersma, I looked at 5 possible alternatives that are GDPR-proof . In a nutshell: Google Analytics banned? These are the possible consequences Google Analytics banned in more and more European countries: now what? Google Analytics takes a hit: is it time to abandon ship? 5 alternatives to Google Analytics (GDPR-proof) jump Photo source: Alex Radelich on Unsplashhe switch to Google Analytics 4 You read it, a move from Universal Analytics to GA4 is more important than ever.