You can do this as follows: navigate to your management > data settings > data filters. You then set the filter status to active. rule for internal traffic Setting 3: Exclude references Webshops often have to deal with certain payment programs such as Mollie, Rabobank or ING. These resources can sometimes appear as references within your data. You can find this in Google Analytics 4 at sition. Ultimately, it’s all about assigning your conversion to the right channel. If you do not set this, the visitor will be seen as a new session. The conversion is then assigned to the lastclick, which is referral and not, for example, to Google CPC that brought in the original session. If you just excluded your internal traffic, you’re already close to this setting. The first steps are therefore the same: Go to management. Click on Data streams.
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Scroll down and click “More tagging settings.” Click on ‘Create a list of unwanted referrals’. Set search Israel Phone Number to ‘referral domain contains’ and enter the reference at domain. For example pay.mollie.nl or pay.rabobank.nl. Then save the setting. list of unwanted references Setting 4: create links Most companies generally have campaigns running within Google Ads . Data about the campaigns are often linked to goals within Google Analytics. This way you can see exactly how many conversions a certain campaign has delivered. I can well imagine that you do not want to lose this data. To prevent this, a link with Google Ads is required. It’s a very simple setting, but one you don’t want to forget. Within management you will find the heading product links. This also includes Google Ads. With the ‘link’ button you can easily link your Google Ads account.
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