Now that you know which keywords are important to your business, you can continue your SEO analysis and investigate which other companies are also ranking for those specific keywords. Those companies are your SEO competitors. Keyword gap analysis You can perform a keyword gap analysis via advanced SEO tools such as Semrush and Ahrefs. In this tool you enter the website URLs of your main competitors. The tool then analyzes the keywords used on your competitors’ websites and compares them to the keywords on which you are found.
Review the Technical Seo
The results can help inspire you for future blog posts or pages: Weak: Keywords for which Benin Phone Number site ranks lower than any of the other specified competitors. Untapped: Keywords for which your site has no rankings, but at least one of the other registered competitors does. 2. Research your competitors’ content The information from this analysis can be used to optimize the content of your own website. Which content from the competitors drives a lot of traffic to their website? You can find out by making a content study part of your SEO analysis. This may concern the content on your web pages, but also the ideas for a new blog post, for example. Start the content analysis on the competitor’s pages that score best for your focus keywords.
What Does Seo Analysis Give You
First look at the page title and meta descriptions : is the focus keyword included? Then Buy Leads a look at the content on those pages: how are the pages structured? What titles do they have? How long are the lyrics? Relevant criteria to take into account are: The number of words and length of the article Use of visuals: images, videos, infographics,… The page title and meta description Writing style Presence of structured data Titles and subtitles … Analyzing these parts gives you a better picture of what it takes to score well for your focus keywords. 3. Analyze the link profiles Another important part of the SEO analysis is a backlink analysis. In this you evaluate the quality and quantity of the external links that refer to your competitor’s website.