The Google Core web vitals update As a result, the user-friendliness of your website has become a factor in the SERP ranking. Google strives to make the information useful and accessible. The user-friendliness of your website contributes to this. Google Vicinity Update Local is becoming increasingly important. You do not necessarily have a better chance of higher rankings by including keywords in your Google Business Profile. “People also search” query Questions and answers are shown directly in the SERP, without you having to click through to the website.
Google Business Profile
These results have been shown much more frequently in recent months and are shown higher in the SERP than before. We expect to take this one step further in the future with the MUM update . With the MUM update, Google wants to Morocco Phone Number AI to add depth to the search engine by only answering the user’s question. Without redirecting you to the website where the answer comes from. The latter is still the case today. Also read: Why you shouldn’t underestimate Google Discover These are just a few examples of updates Google has rolled out over the past year, and we expect more of these updates.
Local Pages by Region
Fortunately, as an SEO specialist you can proactively respond to the changes. I’ll be happy to explain how you can do that. How can you make an impact as an SEO specialist in 2022? There are several ways that SEO specialists can Buy Leads businesses gain visibility in the SERP. I explain 3 ways: 1. Be visible locally Being locally visible is increasingly important. Local has also become increasingly important for the user during the corona crisis . You can be locally visible through a Google My Business profile, by creating local pages by region and by using quotes.
