Do you know the one statement other email marketers say that really annoys me?
“You shouldn’t “pitch” your products and services in every email you send. If you do it will just annoy your email list.”
Look, if you want your email marketing to be a success (in other words, highly profitable), then you should be pitching your products and services in every single email you send to your email list.
Oh, and did I mention you need to be emailing your list Serious. It’s the best way to get people to trust and like you. And until they trust and like you, they won’t buy from you.
Anyway, why should you pitch in every email? Because if you don’t ask for the sale, you’re never going to make any. Which pretty much defeats the point of business, right? Now, listen. I know what you’re thinking…
You’re thinking that no one will tolerate being pitched to every day. But I say “sort of” because Micronesia email list this only applies if you don’t provide your email list with beforehand. And that’s the key to running a successful email marketing campaign – providing value and entertainment in each of your daily emails.
If you do, then the people on your email list will genuinely be eager to read your daily emails. Plus, if you’ve already entertained them and given them value, they’ll almost forget they’re reading a sales pitch. Meaning when you do then offer them the chance to buy from you, they’re going to be much more receptive to listening to what you have to offer.
But if you follow the formula, then you absolutely will be providing them both value and entertainment in every single email you send. So by the time you then Buy Leads pitch your products and services, people on your email list will genuinely be excited to take a look at what you’re selling.