One of the excellent ways to get connected and engaged with your clients is using social media sites like Facebook, Twitter and Interest. However, people claim that email marketing no longer remains effective and relevant because of the success of social media.
Stop listening to them, as these are just misconceptions. Email marketing is still alive Costa Rica consumer email list and doing well as one of the most effective and powerful techniques of online marketing and being in touch with your clients.
Firstly, you must know what email marketing is, before moving towards the reasons explaining why it is so useful in business.
When a person visits your website and thinks of subscribing to your mailing list with the aim to keep in touch with you through email, it is known as email marketing. A mailing list like this is quite important if you are selling a service or product. Email marketing enables you to build customer loyalty, earn trust and promote brand awareness while encouraging your subscribers to purchase from you more often.
Email marketing has several benefits. Although, it is a great marketing tool however, unfortunately, it seems to possess a bad reputation with a few businesses, who fail to understand it fully.
Some companies are of the Buy Leads view that people immediately consider finding an email from a stranger and they delete it,