Despair, the product of a crisis like the one we are experiencing today, is the mother of inventiveness. Not a few are the human beings who refer, through their success stories, the suffering and shortcomings they had to undergo before becoming outstanding people within their industries; there are Ray Kroc and Colonel Harland Sanders or perhaps less famous than the first two, Wally Blume.
Those mentioned above are people who decided to undertake past 50 years of age, human beings who became a benchmark for the market, just as Jeff Bezos or Elon Musk are today, people who live extraordinary lives just like many other people. they dream of them year after year with absolutely nothing happening in their very lives.
Thinking about the topic in this column, I remembered that right at this time of the beginning of the year and mainly due to what happened in 2020 as a result of the pandemic, people tend to have that email list bangladesh entrepreneurial spirit, at least the initial push to achieve some change In their lifes; but for some reason, it almost always stays there… in the stratosphere, not even on paper.
Books go, books come and for some strange reason, many of the great ideas that are exposed, debated and boasted in cafes, restaurants or even bars, simply stay there; captured in the milky way of dreams without ever approaching reality. Beyond the expenditure of saliva and the production of CO2, nothing happens.
Why?
Perhaps the answer is much simpler than it is believed and at the same time a sad reality: Because we are not willing to pay the price.
People are in a hurry to become a millionaire, they want to get rich with the first container they put on the market or the first day it opens to the public, something very normal in our economy where we have been bombarded for years with the magic formula for success.
First it was believed that with web pages, the world would double business operations; Too bad, they didn’t take into account something called user experience; then they believed that a “secret” would change their lives forever; “Sorry” they did not have the little commitment of people to fulfill the tasks; They even believed that opening a social media account would automatically put them on the map; “Uppssiii”, people tend to go viral.
2020, a year that for many did not count, represented a watershed in the way of doing business practically all over the world. The things that used to matter stopped doing so and then we began to look inside our houses and to have to live with each other much longer than some even wished.
Electronic commerce had an expansive wave, which is still very difficult to measure in terms of affecting consumption patterns, since there are still people longing for the world prior to December 2019. The one that was left aside as a result of the pandemic .
The good news for this scenario is that the crisis also put the floor even in many industries, let’s consider it a “reset” in which the race begins again and in already found a product that you want to buy, before adding it to Buy Leads the basket googlo it; You will be able to discover which if we prepare during the past year, we will be able to face and capitalize on the new opportunities present themselves.