ou regularly send out relevant and anticipated email newsletters to your ever-growing list. You have a form on your website that asks people to sign up for your email newsletter. When someone signs up, they give you their Somalia email list name and email address and they receive a few automatic and customized emails that you previously crafted while they wait for their first newsletter edition.
You have a database that stores each person’s email address and you have a way to send out regular emails to them all, including beautiful HTML newsletters (e-zines). You watch the list grow over time and watch readers turn into customers.
There are two distinct, but equally important aspects of starting an email newsletter that need to be addressed for you to accomplish the goals and gain the benefits listed above. First, you need the infrastructure and functionality to make all this happen, such as a database, an HTML form, a method for sending out emails in quantity and so forth. Second, you need the content that will be in each newsletter. This article will explain how to do both.
Does getting the infrastructure sound difficult? Does it sound like you have to know a lot about programming? Neither is true. This wheel doesn’t need to be re-invented.
There are a number of websites that offer paid services that provide the entire infrastructure for you. The cost is a fraction of the cost of developing the infrastructure yourself. Two good examples of this type of service are Constant Contact and Weber.
I prefer Weber and Buy Leads find its interface intuitive and easy to use. I use Weber for our company email newsletter and suggest it to all our clients.
