The very first thing to consider in this first impression is the subject line. Be careful with subjects that offer “Sales” and “FREE” in them as most email users are sceptical and will not open these.
Try a soft-sales approach that offers free advice, tips or guide such as “Ten Tips for Exfoliating” or “A Guide to Mountain Climbing”. Understandably, if you target the right person, such as the one who has interest in mountain climbing, the person would open the email.
The body of the message leaves tremendous amount of space for companies to wow, impress and grab consumers’ attention. In this space make sure to use current tools as much as possible such as links, share and like buttons to current social media profiles to offer cross-platform marketing.
These social media sharing Kazakhstan Email List options increase click through rates up to 55% more than without them. However, do not use too many different fonts or colours as these can distract from the actual message.
As always be judicious in the number of emails in the campaign. Never look forced and tell people the benefits for them instead of being general. The reader should feel that the product or idea is tailor-made for him or her.
With a good list and the Buy Leads right message you will be making money from email marketing in no time.
