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On the first day of the activity
Marketers recognize that people Senegal WhatsApp Number List are more likely to be influenc by a message that comes from someone with whom they have similarities (eg, similar nes, goals, interests, lifestyle). Therefore they often choose individuals who are admir such as television and cinema, athletes, well-known individuals to deliver their message.However, the choice of a well-known character by marketers to carry out a promotion has its own risks. Marketers have the key role to choose a persona that has compatibility with the promotion and the product. Below we will get to know some of the risks that come from using personalities in advertising.
What must advertising agencies
Read do?The celebrity (personality) can Buy Leads overshadow the product it supports:Advertisers should choose a celebrity spokesperson who will attract attention and enhance the sales message, but will not overshadow the brand. The celebrity should grow with the product. Marketers should never choose a celebrity when the product has just been launch.The personality can be overexpos, thus rucing its cribility: Consumers can become skeptical when a celebrity introduces many products or companies and becomes expos. Thus, the consumer has a wave of confidence. The character should be focus on only one product line. The target audience may not like the celebrity endorsing the product.
