Its strange to think, but Amazon’s dominance in e-commerce and digital mia now could be even stronger if things had turn out differently. That’s according to a new book that reveals how Netflix consider selling to Amazon in — for just $ million.In an excerpt from the book This Will Never Work: The Birth of Netflix and the Amazing Life of an Idea , Netflix co-founder Marc Randolph recall how he and co-founder Re Hastings were invit to a meeting in Seattle with Amazon founder Jeff Bezos. Read Amazon will go bankrupt, says Jeff Bezos himself Bezos express interest in buying Netflix for, as Randolph estimat, or million.
Would be better for us to have
Netflix hit nearly billion in revenue Spain WhatsApp Number List last quarter. It may seem like ancient history (and perhaps confusing to the new generation), but it’s worth remembering that Netflix was originally launch as an online DVD store and rental service.Read: Netflix falls in the US Netflix was found in , so the business was very young (and unprofitable) when the executives met with Amazon in . Netflix didn’t start offering streaming content for another years, and it didn’t get into original programming. by . At the time of going public in , Netflix had , US members, far from the million subscribers it has worldwide today.
The ruthless strategy that
Interest in Netflix, of course, was only Buy Leads a small part of Amazon’s ambitious goal to dominate e-commerce and digital mia. In his book The Everything Store Jeff Bezos and the Age of Amazon , author Brad Stone describ Bezos and his team had built in trying to dominate the world of e-commerce, as they do today. It’s unclear how close Netflix came to selling itself to Amazon. But before their plane ride end after their visit with Amazon, the Netflix team had made the decision, We weren’t ready to sell the company,” Randolph writes. We agre to politely decline Amazon.